π₯ Independent Merchant Supporters Club
Become a Foundation Member of the Independent Merchant Supporters Club (IMSC) and position your brand at the heart of a powerful new promotional platform built for independent product-based businesses that ship UK-wide.
With a projected 100 merchants participating across 100 product categories, this model generates powerful exposure while locking in your exclusive category position on the IMSC Directory.
A Scalable Opportunity to Grow Your Brand β Starting with Harrogate District
All IMSC Foundation Members have the option of a custom Pixar-style mascot video β created to promote your brand in our flagship campaigns across Harrogate and future regions β and also to your audience on social media, your website, and beyond.
π¬ Pixar-Style Animated Videos to Power Your Promotions
π· Membership Fees
Setup fee: Β£497 - Directory Listing + Pixar-style animated mascot and video
π Your Launchpad: LBSC Harrogate District
All IMSC Foundation Members are granted Guest Membership in the Local Business Supporters Club (LBSC) β Harrogate District, which launches officially on 01 September 2025.
π The Campaign Engine
What is LBSC?
Platform = a giveaway-driven engagement engine powered by ethical viral sharing software
Members = participating local businesses
Supporters = local HG postal code residents who enter and share contests and engage with our platform of Member businesses
From the 2021 Census, over 90,000 residents aged 18β64 have an HG postal code
T.E.A.M. β Together Everyone Achieves More
LBSC will run monthly and quarterly campaigns where restaurants, pubs, and local businesses give away gift vouchers and products to Harrogate District residents via social media contests.
Supporters earn more chances to win a prize by sharing, tagging, or taking other actions β creating a viral growth effect that boosts visibility for every participating brand.
π JulyβAugust Soft Launch
Throughout July and August 2025, each participating Member contributes one product or gift voucher each month to:
Build awareness
Establish local trust
Prime the audience for the full-scale launch in September
π½οΈ Flagship Campaign: Win FREE Dining for a Year!
In September, we launch our flagship event:
This contest:
One lucky Supporter per restaurant/pub wins a FREE meal every month for 12 months.
Delivers huge perceived value to residents
Is affordable for restaurants to honour
Triggers powerful local viral sharing
ποΈ Independent Merchants Ride the Wave
IMSC Guest Members (you!) participate in parallel with:
Win FREE Product for a Year!
Each merchant offers one lucky Supporter a product or bundle every month for 12 months β shipped 100% free.
By launching this alongside the restaurant campaign, you benefit from:
Surging local attention
Organic reach + ethically incentivised sharing
Guaranteed engagement from real consumers in the affluent HG postcode area
π Why Join Now?
π Harrogate District is just the beginning.
Your Foundation Membership secures:
Your exclusive niche across all future LBSC location rollouts
First refusal in larger cities (Leeds, Manchester, London, etc.)
Flat rate per location: Β£37 per month
Most future locations will have populations larger than Harrogate, yet pricing stays the same, making early adoption your best strategic move.
ποΈ Giveaway Campaign Monthly Schedule:
Gift Voucher Giveaways Schedule:
ποΈ Exclusive category listing on the IMSC Directory
π¬ Your own animated Pixar-style promo video (optional)
π₯ Participation in monthly and seasonal viral campaigns
π Priority expansion rights into future postcode regions
πΌ Guest listing in LBSC Harrogate District (transferred to dedicated IMSC Directory during Autumn 2025)
π A package that brings Supporters, Sales, and Animated Storytelling together!
β What Youβre Getting as a Foundation Member
π Why Join Now?
π Harrogate District is just the beginning.
Your Foundation Membership secures:
Your exclusive niche across all future LBSC location rollouts
First refusal in larger cities (Leeds, Manchester, London, etc.)
Flat rate per location: Β£37 per month
Most future locations will have populations larger than Harrogate, yet pricing stays the same, making early adoption your best strategic move.
Client Testimonials
"I'm absolutely delighted with the animated Charlie the Fox β it captures the spirit of Fox Fencing and Landscaping perfectly!
I can't wait to see him in action when the Local Business Supporters Club β Harrogate District officially launches. Itβs a brilliant way to showcase local businesses like ours!"
Andrew Fox: Owner - Fox Fencing & Landscaping